MARKETING PROCESS:
from conversation to campaign

 

MIXLIST & #SHAREYOURSOUND

WHERE WE STARTED

What is Mixlist?
Mixlist is a social app that allows users to import music, create playlists, and share them with friends.

Who is Mixlist for?
Twenty-somethings on the go. Teenagers finding their sound. Urbanites with long commutes. Millennials who never take their earbuds out. Anyone searching for the perfect song for the perfect moment.

In the age of Spotify, what makes Mixlist special?
Our lives are measured in moments, and moments are marked by music. Mixlist combines the nostalgia of mixtape culture with the immediacy of Insta culture. It's social. It's personal. It's like getting a note from your best friend.

This is more than streaming. It's the soundtrack of your life.

 

WHERE WE ENDED UP

With the #ShareYourSound campaign - a social, accessible way for people to engage with Mixlist, sign up, and start building playlists.

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all copy & graphics by juli del prete.